highfive

Highfive video conferencing onboarding

While setting up the Highfive camera in conference rooms, many customers got stuck.

To improve onboarding, I worked closely with the Customer Support team and went onsite to conduct research. Customers included Warby Parker, Staples, Zenefits and Harry's. To kick off the design phase, I mapped out the ideal customer journey.

 

The Highfive mission is to make video conferencing simple and delightful, and that starts with a seamless experience.

Product Designer

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Exploration & early concepts

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I prototyped an interactive product walkthrough with pre-recorded videos that highlighted features in the interface, like starting a call, inviting people, screen sharing, etc. After testing this idea with users, I learned they did not like how it stopped them from exploring the app themselves. 

The second concept encourages users to explore a checklist of features. I created wireframes before gathering feedback from the internal team, but it was not quite the right solution for many reasons. I continued exploring ideas for how to get customers into a call quickly so they can experience the magic of Highfive right off the bat.

Introducing: Seamless Highfive onboarding

I designed an easy setup experience that guides customers into a test call with a real person at Highfive HQ. The desktop app and the TV interface prompt the user to complete steps that lead to a call with a member of our Customer Success team. Playful illustrations and clear messaging make the process fun and engaging, reflecting Highfive's brand personality.

After shipping the new onboarding flow, we saw significantly more user engagement.